胡英坤_Business Writing（商务英语写作讲座）.pptVIP

Business Writing Hu Yingkun August 12 , 2007 Outline Part I Fundamentals of Business Writing Part II Criteria for Effective Business Writing Part III Sample Lesson Part IV Problems to Be Tackled in This Course Part V Requirements for Teachers Books that has influenced me Basic Business Communication (1991) by Raymond V. Lesikar Business communication ( 1998) ( 2005) by Carol M. Lehman (Thomson publishing house; 东北财经大学出版社) Part 1 Fundamentals Theories related to communications 1.1 Human needs 1.2 Stroking and Johari window 1.3 Theory X and Theory Y of