外国语学院商务英语《读书报告》模版.docVIP

衢州学院外国语学院 商务英语专业本科 （2013级） 读 书 报 告 学 号： 4130613128 姓 名： 徐岚新 班 级： 13商务本1班 完稿日期： 2015年1月2日 批阅老师： 成 绩： Learning from Salon Talks on Biz Operation I. Bibliographical information Please provide bibliographical information of the book you have read below: Title Salon Talks on Biz Operation Author(s) 成应翠 蒋佳池 Edition 1st Year of publication 2010 Place Beijing Publisher 科学出版社 II. Information about your reading The reasons why you selected the book: (≥100 words) My major is Business English and this book is about Business English.It contains 19 topics.Each topic is about an celebrity,such as Steven Jobs.Every story that is related to them teaches you how to do business and what kind of strategy they took to lead to their success.This book involved in investment and financial affairs that are collected from celebrities in financial fields. The amount of time you spent reading the book:30 hours If you finish reading the entire book, SIGN your name here: If you did not finish reading the book, how many pages did you read? _____ ( ____ pages in total) III. A brief summary of the book (≥300 words) It is set on the eve of economic integration,faced with rigorous test and hard rock of reality,undergo rapid change.In order to make livings and have continuously develop- ment,enterprises have to adopt the newest and the most special tactics so that their corporations can stand in the competitive market firmly and give full play to their expertise to bring huge profits.So,this book collected nearly 20 celebrities’ strategies in operations from domestic and overseas,their successful experiences may help you to innovate the policy of operation and reform the mode of operation so that to bring huge profits.The book consists of six characteristics:1.Easy to understand .On the “ easy to know,learn to use”basis,the book picked out the most classical examples to decode.The editor was aimed at their success and provided the core of the examples