经销商如何打破啤酒微利时代的怪圈(How to break the vicious circle of low profit era beer distributors).docVIP
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经销商如何打破啤酒微利时代的怪圈(How to break the vicious circle of low profit era beer distributors)
经销商如何打破啤酒微利时代的怪圈(How to break the vicious circle of low profit era beer distributors)
Do dealers make money without making beer? How much is the box dealers should obtain profits? With the gradual stabilization of the domestic big beer giants, it seems that beer has become a capital competition game. Look at the big beer giants attacking new markets in recent years, which is not the tip of the knife to gain blood? Of course, let others down at the same time, he is almost a close call, since the loss of eight hundred.
However, according to my observation, no matter how beer bigwigs also staged a battle of wits, whether you how fierce dragon knife, on the distribution of these beer dealers also did not seem to encounter a loss, and that the distribution of liquor dealers than it is a lot of progress, in the liquor industry, because failure to lose the dealer distribution case it is an immense number of books. In this regard, the commitment of the beer industry to the dealer profits is in the forefront of the liquor industry.
The beer manufacturer, is one of the most intuitive assessment index is much more only because of liquor, liquor, maximize your profits to tons of wine, in order to amortize your marketing costs and management costs. Otherwise, snowflake beer single brand production and sales of 06 tons in 5 million, will not advertise everywhere in the country, this is indeed a thing to rejoice. One thing is clear, snowflake has won the sales champion, but it is not a profit champion, if the pursuit of tons of wine profits, do not know how many places to be ranked after. So, there are still good manufacturers, can balance the sales and profits between the good grasp.
Dealers are different, dealers sell beer first thought is absolutely a box of profits, as far as the long-term planning of the best to give manufacturers do. If one of the beer manufacturers told you to sell their beer after XX million, they didnt start to make a profit, and I think you didnt take th
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