英美报刊Chapter__News_Headlines.pptVIP

Chapter 2 News Headlines Functions/ Characteristics Main Contents Functions Categorization of Headlines Characteristics of headlines Functions of Headlines Summarizing the story Arousing the reader’s interest Beautifying the newspaper page Indicating how much importance each news item has Categorization of Headlines one-column headlinestreamer/banner通栏大标题 one-deck headline four-deck headline 一层题/二层题/…/四层题 crossline单行题 , flush-left headline靠左齐头形, drop-line or indented head阶梯下坠形 , inverted pyramid form倒金字塔形 , centered headline, jump head转页标题 one-column headlinestreamer/banner inverted pyramid form flush-left headline centered headline drop-line Features of headlines Grammatical features Lexical features Rhetorical features 英语报刊新闻标题专讲 Headlinese Part I: Grammatical Features 1. Omission　 Omission of function words, such as articles, possessive pronouns, ‘be’ verbs, auxiliary verbs, etc.省略冠词、物主代词、系动词、助动词,等等 37 Killed in Italian Plane Crash = 37 Killed in an Italian Plane Crash Mother, Daughter Share Fulbright Year = (A) Mother (and) Her Daughter Share (a) Fulbright Year 母女同享富布莱特访学年 Three Dead After Inhaling Oven Gas. =Three Are Dead After Inhaling Oven Gas 英语报刊新闻标题专讲 Political Efforts Vital to Reform- Party Leader Financier Killed By Burglars Moscow’s Food Prices Soaring 1) Combat on the Web 2）TB on the Rise Again in London 保留冠词、连词和系动词等虚词：顾全某些习语或词组的完整性 = Political Efforts Are Vital to ReformParty Leader = (A) Financier Is Killed By Burglars = Moscow’s Food Prices Are Soaring 网络之战　　 伦敦地区结核病卷土重来　 英语报刊新闻标题专讲 1. Global Poll: Fashion Models “Too Thin”　　 2. What Declining Registration Rate for PostGrad Exam Mean?　　 3. Bush’s Approval Rating Plunges to New Low　　 4. Great Wall at Top of “World’s New Seven Wonders”　 5. Both Ends of Films to Be Shortened　 6. Lots of Fruit in Childhood Cuts Adult Cancer Risk　 7. US, Russia Warned of Repeat of Cold War 英语报刊新闻标题专讲 1. A Global Poll Shows Fashion Models are “Too Thin” (全球调查：时装模特“太瘦”）　　 2. What Does the