012613100310谭雨生(零售业物流成本控制分析).docxVIP

高等教育自学考试毕业论文封面市地：济南 2015年 8月 3日专 业物流管理姓名谭雨生联系电考证号012613100310档案号通讯地址山东省济南市高新区山东英才学院邮编250104论文题目零售业物流成本的控制分析论文页数18指导老师温艳 吴剑云 指导教师评估签名评审意见签名答辩评语签名毕业考核成绩主考院校盖章年 月 日零售业物流成本的控制分析摘要伴随着中国经济的快速发展以及连锁等现代流通方式的应用，中国的连锁经营有了20年的起步与发展，是快速增长的过程。这几年由于宏观经济变化的影响以及消费者习惯的变化、互联网的发展、信息技术应用等各方面的影响，零售业在扩张模式、运营模式、销售渠道与物流运作等方面寻求突破。当前各国零售业的发展都异常激烈，处于迅速扩张并逐渐完善的阶段，其经营活动的绝大多数环节均有可能产生大量的物流费用。物流费用的高低无疑直接影响到零售企业的经营利润。所以，零售业企业面临的最大挑战是包括物流运作、预测、采购等整体后台能力的建设。解决这些最大挑战的关键是零售企业的物流成本控制。通过对沃尔玛公司控制物流成本案例的分析，提出了控制零售连锁企业物流成本的方法。证明了企业控制物流成本的重要性，通过对物流成本的控制，提高企业经营利润。关键词: 零售业 物流成本 控制成本 沃尔玛Analysis on logistics cost control of retail industryAbstractWith the rapid development of Chinas economy and the application of the chain and other modern circulation mode, Chinas chain management has 20 years of starting and development. It is a rapid growth process. In recent years, due to the impact of macroeconomic changes and changes in consumer habits, the development of the Internet, information technology applications and other aspects of the impact of the retail industry in the expansion mode, operation mode, sales channels and logistics operations, etc.At present, the development of retail industry in various countries is very fierce, in the stage of rapid expansion and gradually perfect, the vast majority of the business activities of the link are likely to produce a large number of logistics costs. Logistics costs will undoubtedly affect the retail business profits. Therefore, the biggest challenge facing the retail industry is the construction of the logistics operation, forecasting, procurement and other overall background. The key to solving these challenges is the logistics cost control of retail enterprises.Through the analysis of the logistics cost of the Wal-Mart Store Inc, this paper puts forward a method to control the logistics cost of retail chain enterprises. Proved the importance of enterprise control logistics cost, through the logistics cost control, improve enterprise management profit.