湖北省自考英语专业论文.docVIP

 摘 要 经济高速在发展, 中国企业与国外企业在商务上的接触也越来越频繁。由于文化上的差异，双方在商务活动中都有各自的风格。在对外商务谈判中，合适的商务礼仪往往能拉近双方的距离，创建良好的合作氛围。本文从非语言的角度出发，对中外文化差异影响下的商务礼仪进行阐述，旨在帮助人们认识中外商务礼仪差异的不同表现，以及分析如何能减少由于礼仪上的冲突而导致的合作失败，从而让双方能更少障碍的进行交流，达成更为满意的商务合作。Abstract With the high speed of economic development, Communication between Chinese and foreign enterprises is becoming more frequent. As the cultural differences, both parties have different styles in the business operations. In the business negotiation, appropriate business etiquette can bring two parties closer, and establish a good cooperation. From the angle of nonverbal, this paper overviews the business etiquette influenced by Chinese and foreign cultural differences, the aim is to help people realize the different representation of such cultural differences and analyze how to reduce the cooperation failure caused by etiquette conflict so as to make both parties communicate with less obstacles and establish a satisfied cooperation. Key words: nonverbal; business etiquette; cultural differences The Influence of Cultural Differences between Chinese and Foreign Business Etiquette in Nonverbal Way I. Introduction After the entry to the World Trade Organization, overseas enterprises have come to China for commercial activities. That’s to say, the opportunities for Chinese negotiators to meet with foreign business partners have increased dramatically. As the business begins with negotiations, the more deals can be made during the process, the more opportunities we will have to enter the international market successfully. Now here’s the point, since we barely know the company’s operation and trade likes, what we do can be helpful in the negotiations? I think besides the language, the negotiations method, business etiquette is also an essential part of the negotiation as it reveals different culture backgrounds. The cultural differences between China and foreign countries are certainly reflected in the economic operation of international business, even lea