电子商务(双语)第8章.pptVIP

Chapter 9 Launching a Successful Online Business Learning Objectives Understand the fundamental requirements for initiating an online business. Describe the funding options available to startup businesses. Evaluate the options for hosting Web sites. Learning Objectives (cont.) Understand the processes and business decisions associated with managing Web site development. Understand the importance of providing content that meets the needs and expectations of the intended audience. Learning Objectives (cont.) Evaluate Web sites on design criteria such as appearance, navigation, consistency, and p