凯度：2017中国社交媒体影响报告ChinaSocialMediaImpactReport2017-growthinthesocialmediaera教学幻灯片讲义.pptxVIP

China Social Media Impact Report 2017-- Growth in the Social Media EraJune 6, BeijingGeneral Manager of Media Consumption Behaviour Research, CTR7No.1Growth of Social Media PlatformsRyan Li, General Manager of Media Consumption Behaviour Research, CTR8CTR China netizen behaviour data analysis platform@Smart DMP@Smart DMP18,500100%April 20179While usage penetration and daily active user base keepincreasing among all WeChat users, its popularity among 18to 25 years old had a slight decrease.WeChat Users’ Changes（%）Usage Penetration Rate Daily Active User Rate93.3 94.594.186.656.8 59.950.2 5