商务英语PPT——麦当劳肯德基在中国(英文).pptVIP

McDonalds location steps McDonalds location steps Chicken McDonalds, KFC in China Business English—— Group members： I、 Enterprise Introduction II、Development Situations of McDonalds and KFC in China III、Strategic Comparison of Chinese McDonalds and KFC IV、Advantages of China’s KFC to McDonalds McDonalds, KFC in China I、 Enterprise Introduction I、 Enterprise Introduction McDonald s Plaza ( McDonald s Corporation ) is a large fast food chains, approximately thirty thousand branches in the world, mainly selling hamburgers, French fries, fried chicken, soda, ice cream, salad, fruit. McDonalds restaurants spread on six continents throughout the world over a hundred countries. In many countries, McDonalds represents an American way of life. Company name：McDonald s Headquarters location：Oakbrook, Illinois, USA Established Time：1954 Products ：Chain of fast food, dessert The nature of the company：Listed company company slogan ：Im lovin’ it Kentucky fried chicken, commonly referred to as KFC, deriving from the famous chain of fast food restaurants in the United States. It was created by Colonel Harland Sanders in 1952. The main products are fried chicken, hamburgers, French fries, sodas and other Western-style fast food. I、 Enterprise Introduction Company name：Kentucky Fried Chicken Headquarters location：Kentucky, USA Established Time：1952 Products ：Western fast food The nature of the company： chain of the United States of America Company slogan ： We Do Chicken Right After entering China for more than twenty years, McDonalds has always been behind at KFC, up to now it has not turned over. In China, McDonalds has more than one thousand stores, while KFC has more than 3000 stores, which is three time than McDonalds three times. And KFC ’ sales is four times than McDonalds. McDonalds is the worlds first food and beverage brands. It has more than 30000 stores in about 120 countries in the world, with worldwide sales of about $ 40000000000. While KFC has about 10000 stores