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[工程科技]Face to Face or Mediated Communication Personality Makes a Difference
Face to Face or Mediated Communication?
Personality Makes a Difference
David Karemaker
University of Amsterdam
dkaremak@science.uva.nl
ABSTRACT could lead to positive impression formation (Walther,
Neuroticism and extraversion are considered to have 1996).
consistent behavioral reaction patterns. Personality traits
have been measured in a survey (N=2 14) which A lot of variables can be considered while explaining the
subsequently examined the preference for mediated use of communication technology in a social setting.
communication versus face to face communication in eight Among them are considerations of time and space, group
social scenarios and general preference statements. The culture and norms, socio-economic variables, technophobia,
results were as predicted, where stable extraverts were more intelligence and personality. The present research explores
likely to prefer face to face contact over mediated personality as an important measure of individual
communication compared to neurotic introverts. A difference in the analysis of computer mediated
mediating influence of the situation, where arousal was communication (CMC). Including commonly agreed upon
predicted to reinforce the effect has not been shown . personality characteristics in future research seems likely to
Results are relevant for studying the acceptance and use of improve evaluation of communication technology use, and
communication technologies.
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