商务翻译（汉译英）Unit4“××”牌羊绒衫(广告)教材教学课件.pptVIP

Unit 4 “××”牌羊绒衫 (广告) 《商务英语翻译》（汉译英） 【Translation】 ”××”牌羊绒衫，系选用优质的山羊绒作原料制成。本品具有色泽鲜艳、手感柔滑、穿着舒适，轻、软、暖等特点，由于该产品品质优良，做工精细，花型、款式新颖，尺码齐全，受到中外消费者的热烈欢迎。 【Version for Reference】 “××” Cashmere Sweaters “Snow Lotus” Cashmere Sweaters are made from superior Chinese Cashmere fiber. They are lustrous in colour, supple, light, warm and comfortable to wear. Owing to their fine quality, excellent workmanship, novel designs and styles, and complete size range, they have gained popularity from consumers abroad. 【Tips for Translation】 商标概说 　　商标词作为一种专用符号, 是一种特殊类型的宣传广告。根据美国广告大师E1 S1 鲁易斯( E1 S1Le