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Globalization and International Business参考
International BusinessEnvironments Operations 14e Daniels ● Radebaugh ● Sullivan Chapter 1 Globalization and International Business Learning Objectives To define globalization and international business and show how they affect each other To understand why companies engage in international business and why international business growth has accelerated To discuss globalization’s future and the major criticisms of globalization To become familiar with different ways in which a company can accomplish its global objectives To apply social science disciplines to understanding the differences between international and domestic business Introduction Learning Objective 1: To define globalization and international business and show how they affect each other Introduction Globalization is the ongoing process that deepens and broadens the relationships and interdependence among countries International business is a mechanism to bring about globalization Introduction International business consists of all commercial transactions—including sales, investments, and transportation—that take place between two or more countries increasingly foreign countries are a source of both production and sales for domestic companies Introduction It is important to study international business because Most companies are either international or compete with international companies Modes of operations may differ from those used domestically The best way of conducting business may differ by country An understanding helps you make better career decisions An understanding helps you decide what government policies to support Introduction Factors in International Business Operations Forces Driving Globalization Increase in and application of technology Liberalization of cross-border trade and resource movements Development of services that support international business Growing consumer pressures Increased global competition Changing political situations Expanded cross-national coopera
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