亚士霸Mr.Danilo专访.docVIP

哪里有水源，哪里就有亚士霸 ———亚士霸Mr. Danilo专访 近日本报记者有幸对知名泳池品牌企业亚士霸的Mr. Danilo关于业内的诸多问题进行了采访，主要内容如下： Good morning, Mr. Danilo! Thank you so much for taking time of your busy schedule for giving me this chance to interview you. 早上好，Mr. Danilo！感谢您百忙中抽空给予我们采访您的机会！ Asia Pool Business: For year’s hard work, Spain ESPA has won the major industry market of China, and gains the fully affirmation and recognition. Are there any difficulties that you ever met when you led ESPA group tap into China market? What were the major difficulties? How did you overcome it? 《亚洲泳池商情》：来自西班牙的亚士霸经过多年的不断努力占领中国大部分的市场，并得到行业认可和肯定。请问您在带领亚士霸打入中国市场可曾遇到阻力？主要的阻力是什么？您们是怎样解决的？ Mr. Danilo：Espa has been present actively into Chinese market since the Opening of China for overseas in 1998 when Espa with a correct distribution partnership placed a consistent long term strategy to position Espa Products on the mind of Customers as a reliable and high level quality product. The consistency of our quality and the understanding of customer needs has been our main driver to overcome the market difficulties.It was a long term working strategy in order to overcome the barriers of being a new brand into Chinese Market. Today Espa Products enjoy a position where Customers require our products when they look for quality and innovation. 早在1998年，亚士霸就以积极的姿态打入了中国市场，那时中国已经对海外市场开放。亚士霸采取了正确的分销合作、长期经营的战略，生产可信赖、高品质的产品以满足顾客需求。我们进入中国市场初期困难重重，在重重阻力中取胜的法宝是：注重产品质量，持续关注顾客需求。除此之外，为了在中国市场打造自己的品牌，制定了长期的工作策略来克服各种困难。如今，亚士霸已取得不错的成绩，公司的高质量、有创新的产品也得到了很多消费者的青睐。 Asia Pool Business: How does ESPA seize the opportunity to maintain the advantage invincible in this fierce competition of the pool accessories industry? 《亚洲泳池商情》：目前做泳池设备的商家越来越多，您们是如何在激烈的竞争中保持自己的优势的？ Mr. Danilo： Maintain the quality strategy offering a product that goes beyond the Customer’s perception about acceptable quality. Provide continuous innovation on technology and product differentiation to all