(国际商务函电实务)12其它.ppt

* 国际商务函电实务 International Business Correspondence Practice 单击此处编辑母版标题样式 单击此处编辑母版副标题样式 * * 国际商务函电实务 International Business Correspondence Practice Part Three Others 第三部 其它 Page ? * 国际商务函电实务 Project 12 Page ? * Rules for Abbreviations in Modern Business English (现代商务英语缩略语规则) 国际商务函电实务 Lead In(导入) Page ? * Project 12 Rules for Abbreviations in Modern Business English To reach the goal of the project, the following knowledge and talents are required: A good awareness of the international business telex. A good experience in reading letters of credit issued by cable. Good English in expression and grammar. Nowadays in international business as well as in our daily life, we can often see English abbreviations, such as TKS, PLS, A/C, QTY, ASAP, NOV. How to understand them and how we can keep them in mind, whether there are any rules for forming the abbreviations in English, such questions have been puzzling many of us for quite long. In fact, the rules for forming the short forms of words and phrases come from the international business telex (shortened form of teletypewriter exchange or tele-printer exchange) which has vanished or disappeared in people’s sight since the middle of 90s last century. Telex has been influencing our nowadays international business so deep that at present banks and some traditional business traders are still using telex messages in business communication. Aims and Demands(学习目标) ·To know international business telex; ·To know and master the rules for forming English abbreviations in international business. Skills Knowledge ·To understand business telex messages; ·To write business telex messages in abbreviations; ·To translate business telex messages. Page ? * Project 12 Rules for Abbreviations in Modern Business English Page ? * Difficulties and Foci(难点和重点) To know and master the rules for forming English abbreviations in international business; To translate business telex messages. To write business telex messages in abbreviat

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