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长春第一汽车服务贸易有限公司汽车后市场人员绩效管理方案设计.pdf
II
Abstract
Performance Management Program Design for
Automotive Aftermarket Staff in FAW SeriviceTrading Co.,Ltd.
After the car sales auto after market refers to around a variety of services in the
process of car use, it covers consumer to buy a car after all the services you need.
With the rapid growth and development of car ownership in China rapidly, each big
automobile group, social capital are in the field of auto after market for layout,
increasingly fierce competition.
Changchun First Automotive Service Trading Co., Ltd. Is a wholly owned
subsidiary of China First Automotive Works Group Co., Ltd., has the typical
characteristics of state-owned enterprises. Its business areas for auto sales and auto
after market business. To comprehensively consider the effect of macroeconomic
policy and market environment, the company will be the future direction of the
strategic focus of positioning in the development of auto after market business. Long
suit the car after market business of the company is mainly composed of four
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