自媒体研究外文文献中英文翻译最新译文2017.docx

外文文献翻译原文及译文标题：The Research of the General Semantics in We-Media 作者：Feny Louis 期刊：Communication and Linguistics Studies, 6(1):11-14 年份：2017 原文 The Research of the General Semantics in We-Media Feny Louis Abstract General semantics is a theory of the relationship between language and life, although has declined, but many theoretical ideas of general semantics still have certain practical significance. The fragmentation characteristics of we-media language bring certain negative effect for mass communication, general semantics advocates language should reflect the objective reality scientifically and accurately, this has certain reference significance to solve the problems of language in we-media communication. But because of the complexity of the theoretical system of general semantics, the feasibility of general semantics should be studied first, take the essence, to its dregs, then apply it in the mass communicate practice creatively. Keywords: General Semantics, We-Media, Fragmentation 1 Introduction General semantics is a branch of semantics, mainly research on the relationship between human language and the objective of life. On the basis of abstract theory of language, general semantics take the scientific and accurate expression of the objective reality very seriously. General semantics once was so advanced in the world, but declined rapidly in the late 1960s, then should consider whether its theory still has scientific factors and could be used to guide mass communication currently. We-media has became a typical example of new digital media with a rapid development in recent years, just as the amount of reading has shown a rapid growth in the most representative social networking software in China called We Chat (Figure1). Due to the limitations of propagation characteristics such as the length limit of micro-blog, we-media language formed a distinguishing feature of fragmentation, giving rise to a negative impact on accurate communication while bringing great