百胜集团2011中国.pdf

Yum! China Investor Conference September 8, 2011 Shanghai WELCOME! Tim Jerzyk SVP, Investor Relations Agenda Vincent Huang, VP KFC Marketing Candy Chan, VP Pizza Hut Marketing Mark Chu, President COO (Yum! China) East Dawning Joaquin Pelaez, Chief Support Officer Support Capability Lily Hsieh, CFO Development Sam Su, Chairman CEO (Yum! China) Summary/QA Forward Looking Statements This presentation will include forward-looking statements that reflect management’s expectations based on currently available data. However, actual results are subject to future events and uncertainties. The information in the presentation related to projections or other forward looking statements which may cause actual results to differ materially are subject to the safe harbor statement posted on our Web site: . Building Leading Brands KFC Vincent Huang KFC’s First Days -- in Shanghai 1989 KFC Menu KFC Convenience Signature, Heritage Available at a store Food near you KFC: #1 QSR brand in China A series of strategic brand building blocks over the years Today Daypart / Service extensions (e.g. Delivery, 24 hours) 5+ Years ago “New Fast Food” (vs. conventional model) 10+ Years ago Position brand as “Rooted in China” Day One KFC heritage (fried chicken) The “New Fast Food” business model • Great tasting and safe food;