基于体育营销的爱国者品牌国际化营销策略分析-analysis of patriot brand internationalization marketing strategy based on sports marketing.docxVIP

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基于体育营销的爱国者品牌国际化营销策略分析-analysis of patriot brand internationalization marketing strategy based on sports marketing.docx

基于体育营销的爱国者品牌国际化营销策略分析-analysis of patriot brand internationalization marketing strategy based on sports marketing

AbstractTheadvancementofeconomicglobalizationdirectlybringsaboutinternationalmarkettonationalenterprise.Anddifferentmarkethasdifferentcharacteristics.Foradomesticenterprisenotonlytobeinnovativebutalsoneedtheabilityofplanninginternationalizedmarketingstrategytobecominginternational.Inthelocalelectronicsconsumerfield,ChinaflaggroupacquiredhigherapprovalwithAigobrand.Althoughthecompanyonasmallerscale,andashorterhistorycomparedwithinternationalbusinessgroups,ithasbeenconcernontheinternationalmarketandevenaccesstotheinternationalmarketforyears.ForChinaflaggroupwhichalwaysadheretotheindependentresea

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基于体育营销的爱国者品牌国际化营销策略分析-analysis of patriot brand internationalization marketing strategy based on sports marketing.docxVIP