商务英语函电02Establishing Business Relations教程文件.pptVIP

Unit 2 Establishing Business Relations;《商务英语函电》 Unit 2 Establishing Business Relations; ;;Establishing business relations with prospective customers is one of the most important measures of starting and developing business. It is also very important to have a wide range of business connections. You may find it necessary to look for your own customers. But where can you find the company you want to deal with? Well, there are some channels below: 1．The internet 2．Trade fairs or exhibitions 3．Advertisements in newspapers and magazines, from TV, broadcast and through internet 4．Overseas Chamber of Commerce 5．The Commercial Counselor’s Office 6．Trade directories 7．Your branch offices abroad 8．The introduction from your business connections;Task: Suppose you are Lily Zhao, a salesperson in the above-mentioned company. Try to find out some potential importers through the channels you have learned and write an E-mail to one of them in the hope of establishing business relations. You’d better send herewith a copy of your latest catalogue.;Exporter writes to importer Sample;;;4．Credit investigation Sample;;4．handle v. 经营，买卖货物 如： This company does not handle such goods. 这家公司不经营此类商品。;We thank you for your enclosed catalogue. 感谢贵方随函附寄的产品目录。 Enclosed please find… = Enclosed you will find… 随函附寄，请查收 enclosure n. 附件 （缩写为：Enc.或Encl.）= attachment;10．enjoy (a) good reputation = enjoy great popularity 享有盛誉，享有良好声誉 如： We specialize in manufacturing LCD TV sets, enjoying good reputation in the world market. 我方专门生产液晶电视，在世界市场上享有盛誉。;14．favorable reply 有利的回复 favorable price 优惠的价格;17．acquaint v. 使熟悉，使了解 acquaint sb. with sth. 使某人熟悉/了解某事 如： In order to acquaint you with our products, we are airmailing you a copy of our latest catalogue and some samples. 为使你方了解我们的产品，我方航寄去一份最新的产品目录和一些样品;We are making you a quotation for this year’s peanuts as follows. 我方就今年产的花生给你方报价如下。 quote v. 报价 quote sb. a price for sth. 对某商品给某人报价 如： We will quote you our lowest price as soon as we receive your specif