Unit 1 Establishing Business Relations 建立业务关系 BUSINESS LETTERS 商务函电 讲解材料.ppt

Unit 1  Establishing Business Relations建立业务关系;Unit 1 Establishing Business Relations建立业务关系 ;Introduction;写作要点及要求:;回信要点： 同意建立业务关系的回信： 开头：1）收到来信并表示愿意建立业务关系； 正文：2）对对方信中提及的要求，问题给予答复，并做自 我介绍； 结尾：3）期望：可以做生意，或收到具体询盘。 不能与之建立业务关系的回信： 开头：1）收到来信； 正文：2）很遗憾不能建立业务关系，并详细说明原因； 结尾：3）期望：以后合作的机会，或再次表示道歉。 每封信件的具体内容会有变化，需要根据实际情况加以 调整。;Lesson 1 Importer’s Self-introduction进口商自我介绍;1. TEXT ;Lesson 1 Importer’s Self-Introduction进口商自我介绍;2. Arm yourself ;4. appreciate v. be thankful or show gratitude for; admire greatly感谢，欣赏 We shall appreciate it if ... it is appreciated if (that)... we shall appreciate you doing... We shall appreciate sth. e.g. 如我们早日收到你方来信，我们将不胜感激。 We shall appreciate your early reply. 5. competitive adj. 有竞争力的，竞争的 competitive price 有竞争力的价格 v. compete (+with) 与……竞争 e.g. 贵方商品质量能与其他产品质量相竞争。 Quality of your goods can compete with that of other products. ;6. place an order with sb.for sth. want to buy sth. from sb. 向某人定购…… ;7. look forward to think of (a future event) with pleasurable 盼望 句式：look forward to sth./doing sth. ;8．be desirous to have a desire to, be eager to, be anxious to 热切盼望，渴望 句式：be desirous of doing sth./be desirous to do sth. e.g. 我们热切盼望与贵方做生意。 We are desirous to do business with you. v. desire 希望，期望；想要 n. desire 希望，渴望;要求，请求 have a desire to do sth. (the same as “desire to do sth.”);9. satisfy?different?market?needs meet the various needs in the market 满足 satisfy needs 满足要求(需求) 10. in compliance with according to, in agreement with与...一致，符合;按照，根据 e.g. 价格与国际市场行情一致。 The price is in compliance with the international market. v. comply (+with) 遵从，按照，根据，与……一致 e.g. 应你方要求，给予贵方最低价。 We comply with your request and give you the lowest price. 11. under separate cover by separate mail, in another letter 另邮, 另寄 ;12. covering