《追随贸易中国197管理8-2008》回放1984（Follow trade China 197 management 8-2008 replay 1984）.docVIP

《追随贸易中国197管理8-2008》回放1984（Follow trade China 197 management 8-2008 replay 1984） Therefore, the brand positioning should be peoples cultural consciousness, personality consciousness, expectation consciousness, self consciousness is the consciousness of the people as the basis, should further the consciousness of people, and peoples consciousness of combining aroused more attention effectively, more conducive to peoples awareness. That is to say, the seeds that people originally planted in their hearts, never think of, never forget, are the basis of orientation. Series topics: 2008 China public marketing This year, China foreign trade from nearly $about 40000000000 to add vacancies every year, but the Americans still think, Chinese to the East is the beginning of the opening, it has established several protected national patent and partnership of the new power order, but with a page or not, the Oriental authorities hinted at the reception at the same time, Oriental enterprises is still skeptical. The U.S. - China business day experience marketing is a 1998 American strategy horizon LLP companys two founders Bjosephpine II and JamesHgilmore proposed. Their definition of experiential marketing is: redefining the concept of marketing from five aspects of the consumers senses, emotions, thinking, action, and relevance. They believe that consumer consumption is both rational and emotional, consumer experience before consumption, consumption and consumption, is the key to study consumer behavior and corporate brand management. Why does experiential marketing spread so fast in China? This is related to the trend of consumption experience in China, but not accidental. The reasons are summarized as follows: 1. the progress of material civilization and the improvement of consumers living standards With the progress of material civilization, peoples living standards and consumer demand are constantly escalating. In the agricultural society, people are pursuing the basic meet the