店面营业人员职业化训练（Professional training of shop operators）.doc

店面营业人员职业化训练（Professional training of shop operators） Professional training of shop operators First, the significance of store sales and customer psychology 1. introduction 2. the significance and function of store sales 3. psychological awareness of consumer shopping ? Second, talking about the attitude and basic skills of store sales 1., store sales attitude 2. basic skills of store sales ? Three, one of the practice of store sales Technology 1. preparation before business 2. sales techniques in business ? Fourth talking about two of store sales Technology Practice 1., make good use of sales promotion determination 2. knowledge and technology of commodity packaging 3. ways and techniques to deal with customers (1) ? Fifth talking about three of store sales Technology Practice 1. ways and techniques for dealing with customers (two) 2., cleaning stores and commodity inspection, display Essentials Sixth, store layout and portfolio interaction 1. familiar with the basic thinking of store layout and structure 2. basic knowledge stores business line planning and Design Pathway ? Seventh, store color, lighting and display of goods and lively situation 1. understand the common sense of store color 2. store display and commodity display 3. store lighting and key lighting 4., the store situation is lively First, talk about the significance of store sales and customer psychology ? [emphasis of this talk] The significance and function of store sales Shopping psychology of customers ? The significance and function of store sales ? ? The significance of store sales ? The goal is to get the biggest store sales sales, advertising and promotional programs for the consumer is to attract more customers, the store environment, maintain order in the store, pay attention to courtesy can give customers the impression, and improve sales performance. The professional training of the shop staff is very important. The position of the salesperson is not high, but it represents the image of th