民族零售业国际化发展背景下职业化人才培养模式研究.docVIP

《民族零售业国际化发展背景下职业化人才培养模式研究》 《National retail internationalization development under the background of the professional talent training mode》 随着经济全球一体化进程的进一步深入，世界经济格局呈现出你中有我、我中有你的显著特点，牵一发而动全身，特别是2008年由美国引发的一系列的世界经济危机，以及随后出现的希腊债务危机、迪拜楼市危机等，更加以切身体会的方式佐证了当今世界经济已经是全方位一体化密切联系的特征。 With economic globalization, the further economic pattern shows able, there are you in me, QianYiFaErDongQuanShen, especially in two thousand and eight U.S. triggered by a series of world economic crisis, and then the Greek debt crisis, dubai housing crisis, more intimate understanding to the way the world economy has been evidenced by the comprehensive integration is closely linked. 而我国自2001年12月11日加入WTO，2004年12月11日全面开放外资进入中国商品流通业，给予其（外资）国民待遇甚至有些地方为引进外资给予超国民待遇，之后迅速形成了国际零售业跨国经营巨头与中国民族零售企业直接竞争本土商品流通市场份额的格局。But since China on December eleven two thousand and one accession to the WTO, dec. eleven, two thousand and four, foreign capital entering China open commodity circulation, and gives its (foreign) national treatment and even some place for investment gives super-national treatment, immediately after the formation of international business and retail giants transnational retail enterprises in direct competition with the Chinese national local commodity circulation pattern of market share. 从此中国民族零售企业所具有的本土政策优势丧失殆尽，同时民族零售企业的自身问题也在拥有资本、管理、经营规模、物流、信息技术等优势的跨国零售巨头面前逐步显现，民族零售企业不但面临着对本土市场前所未有的冲击、市场化竞争和挑战，而且肩负着民族零售企业品牌国际化竞争与发展的重要责任。Since Chinas national retail enterprise of domestic policy, national lost advantage of retail enterprises in their problems with capital, management and operation scale, logistics, information technology, the advantage of transnational retail giants appeared before the national retail enterprises gradually, not only faced unprecedented impact on local market, market competition and challenges, and shouldering the national retail enterprise brand international competition and development of important responsibility. 因此，深入研究国际零售巨头的核心竞争力即零售人才职业化培养模式，从而研究建立我国零售业国际化背景下职业化人才队伍培养模式及配套政