商务英语综合程Unit 16 Welcome to the Wired World.pptVIP

A commercial bank which provides the same range of services year after year is less likely to be successful than one which assess changes in the demand for its products and which tries match products to its customers’ __4__. New services are constantly being introduced and developed by commercial banks, and the full service philosophy of many banks means that they are akin to financial supermarkets, __5__a wide variety of services. However, not every bank may want to offer every kind of financial service. Many banks offer a combination of wholesale and retail banking. The former provides large-scale services to companies, government agencies and other banks. The latter mainly provides smaller-scale services to the general public. Both types of banking, however, have three essential functions, which are: deposits, payments, __6__. These three functions are the basis of the services offered by banks. They make it possible for banks to __7_profits and to achieve their operating aims. Several _8__have combined to make banking an international business. These include the growth of multinational companies and of international __9__markets, the increased compassion _10__the banks themselves, and important improvements in communications and transportation. The major banks of the world have established extensive international operations by acquiring banks in other countries, by extending their own branch network abroad and by establishing correspondent relationships with foreign banks so as to develop profitable joint operations. The operations of these major commercial banks are dynamic and rapidly changing, and their organization is of a global nature. 商务英语综合教程 ISBN：978-7-81134-- 2011年11月 第2版 Unit 16  Welcome to the Wired World Introduction With the growth of the Internet, organizations are facing enormous changes in the way they conduct businesses. The most obvious is the use of websites for trade. New Wo