Market, capital, marketing, audio and video industry（市场、资本、营销音像业）.docVIP

Market, capital, marketing, audio and video industry（市场、资本、营销音像业） The meaning of capital: from the perspective of the western economics, capital is more regarded as a factor of production; its characteristic is the use of existing production to create those not now consumption or enjoy some resources, but the future production should be used. Future production is either to provide consumer services or to form more capital. Capital consists of financial capital, property right capital, industrial capital, intangible capital and so on. From the angle of social reproduction, capital should include industrial capital and commercial capital. The purpose of capital management lies in the maintenance and multiplication of capital; meaning: planning and managing activities of capital. That is, the enterprise can control the resources and production factors for operations, planning and optimizing the allocation, in order to achieve maximum capital growth goals. Not just as a listing of shares. In a very long period of time, Chinas enterprises have played the elite from all walks of life to protect the banner of national industry, such as: lucky, Lenovo, Changhong, FAW and other industry leaders. In a long period of history, China was once the largest and most advanced country in the world, and we followed the Chinese cultural world. In the past 2000, until the end of the eighteenth Century, Chinas GDP accounted for about 25% of the world. Later, China missed the second industrial revolution, and economic development stagnated. Now, in the face of the huge market potential, the fastest growth of cultural industries, our enterprises can seize the new opportunity to ride the three carriages to our national economic and cultural integration into the world culture, erected the banner of national industry, our country enterprise go15. Market: Chen Junsheng, vice president of Intel, talks about the companys strategy: first see the trend, then hurry to that direction, prepare the te