商业步行街行为特性与景观元素关系研究-设计艺术学专业论文.docx

摘要随着体验经济时代的到来，我们正面临一种全新的人性化经济形态，同 时对于体验主体行为需求也发生了一些深层次的变化，即以创造难以忘怀的 愉悦记忆为目的，因而在商业步行街景观环境的创造中也更多地体现出对体 验主体的行为关怀。本文首先结合实地调研，从国内外商业步行街景观设计实例中进行比较 分析，提出我国商业步行街景观环境中的现存问题，强调商业步行街的景观 环境品质与体验主体行为、心理需求密不可分。将体验经济、环境行为的前 沿理论引入课题的理论基础研究中，以此论证新经济时期的商业步行街景观 元素与体验主体的行为特性不再是相对静止、孤立的关系，而应是相互影 响、相互制约的互动关系。其次从必要、自发和社会行为三方面归纳商业步行街的行为模式，提出 主导行为模式圈的概念；从固定、半固定、非固定三方面总结出商业步行街 景观元素的构成，并通过实证分析创造性地量化出商业步行街的控制性景观 元素；通过对商业步行街行为特性与景观元素的深入剖析，得出两者具有积 极、消极、图底和互动的关系，并以互动关系为基础，从发生机制与结构模 型两个角度提出商业步行街景观元素与行为特性互动关系的理论设想。最后以行为特性与景观元素的互动关系为基点，提出互动应用的目标与 原则、设计要则、设计方法与设计表达，以期为我国商业步行街景观设计提 供科学有效的理论参照。关键词体验经济；行为特性；景观元素；商业步行街；互动模式AbstractWith the arrival of the experience economy time, we are facing a brand-new economy form. At the same time, the requirements of the behavior of the experience main body have had great changes. Because the aim of the requirements is to make out happy memory which is indelible, so we must pay more attention to the experience main body during the landscape design in pedestrian mall.Firstly, according to my local research and the analysis of the landscape design to the pedestrian mall all over the word, I find a great deal of existent questions in landscape environment of pedestrian mall and I emphasize that the quality of the landscape environment of pedestrian mall is connected close with the behavior and requirement of the experience main body. In this article, a theory of experience economy and environment behavior is imported. In order to prove that the relationship between the landscape elements of pedestrian mall and behavior character of experience main body is interactional and interrestrained instead of resting and alone in the new economy period.Secondly, a behavior pattern is concluded from the three way: necessary, spontaneity and social behavior, and at one time, a new concept of pattern circle of the leading behavior is founded. From the following three aspects, I summarize the structure of the elements of the pedestrian mall, and compute creationaryly manipulati