《anewproduct》教学课件.pptVIP

Market research According to our survey, 40%of people interviewed have a preference to the e-book. They believe that e-book is use-friendly, low-carbon, environment-friendly and economical. What’s more, paper books are more expensive, occupy large space to store and are inconvenient to carry. On the contrary, the rest argue that reading e-book is more of an entertainment rather than effective learning purpose. When reading traditional books , people can take notes or underline something they think important so as to review next time. Moreover, staring at the screen will cause sight fatigue, even resulting in near-sightedness or other eye illnesses. Among all the interviewed, 60%of the have shown an interest in our product, while most of them are students. So we our target customers are the vast students who have an intimate relationship with books. * * New product Presentation The presentation of a new production Why isn’t the newspaper replaced by TV or computer? Raining Raining Raining Raining Raining Raining Raining Raining do we prefer to read the books with pages? Welcome to Page e-book Page e-book profile: The logo is an abstract image of sailing boat derived from Chinese character of “書”. This logo, on one hand, reflects the utility of the product as well as its appearance. On the other hand, the sailing-boat, like design symbolizes fighting one’s way in the sea of knowledge, and never ending. Slogan: “one life, one book”. Apart from the cultural meaning, we also try our utmost to foster a good and healthy image of entrepreneurial spirit, environment-friendliness, and social responsibility. Page e-book profile: ①It has an appearance of paper books, consists of 10 thin pages of LCD made of special material with a tactile impression the same as paper, soft ,smooth and comfortable . ②It is less heavy than the real paper book, making it possible for your bag to lose weight. ③Equipped with a high capac