跨文化交际要点汇总.ppt

Unit 1 Economic globalization: the integration of national economies into the international economy through trade, foreign direct investment, capital flows, migration, and the spread of technology. Global village: All the different parts of the world form one community linked together by electronic communications, especially the Internet. Melting pot: a socio-cultural assimilation of people of different backgrounds and nationalities. Cultural Diversity: the mix of people from various backgrounds in the labor force with a full mix of cultures and sub-cultures to which members belong. The concept of culture Culture: a learned set of shared interpretations about beliefs, values, and norms, which affect the behavior of a relatively large group of people. What are the three ingredients of culture? 1. Artifacts (the material and spiritual products people produce) 2. behavior (what they do) 3. concepts (beliefs, values, world views…) (what they think) The aspects of culture that are explicit, visible, taught. The aspects of culture that are intangible and not taught directly. Characteristics of Culture Culture is shared. Culture is learned. Enculturation(文化习得) : all the activities of learning one’s culture are called enculturation. Culture is dynamic. (pg. 6) Acculturation(文化适应): the process which adopts the changes brought about by another culture and develops an increased similarity between the two cultures. Culture is ethnocentric(文化中心主义). Ethnocentrism: the belief that your own cultural background is superior. Communication Communication: meaning to share with or to make common, as in giving to another a part or share of your thoughts, hopes, and knowledge. Intercultural communication: communication between people whose cultural perceptions and symbol systems are distinct enough to alter the communication event (p.9-10). ? Source The source is the person with an idea he or she desires to communicate. Encoding Encoding is the process of putting an idea int