中国科普期刊视觉效果剖析.docVIP

中国科普期刊视觉效果剖析 　　【摘要】当前,中国的科普期刊由于体制不同、投资者不同,基本可以分为政府支持的老牌子期刊、科普期刊社和国内出版机构合作的期刊、国内科普期刊与国外版权合作的期刊三大类,对这三类期刊的视觉效果进行分析,可以看出这三种刊物的在文章中图片的使用、图文配合、视觉冲击力和版面的构成形式等方面的异同,并对科普期刊以后的发展提出建议。 　　【关键词】科普期刊 视觉效果 　　 　　Abstract: At present, due to the different systems and the various investors, Chinese popular science magazines could be classified into three types: old brand which are government-funded, magazines published by the internal popular science presses which cooperate with the internal presses, magazines published by the internal popular science presses which introduce the foreign magazines with the