美英报刊文章阅读第二讲—新闻标题的特点与理解.pptVIP

美英报刊文章阅读 第二讲——— 新闻标题的特点和理解 Questions: 2. What serves as a guide for readers? 3. What is “face” of a newspaper and  what is “eye”? 4. What printing style do English  newspapers in our country follow,  British or American? 1. What are the major functions of  headlines? A brief introduction of Newspaper Headline: Headlines are a significant part of news report. A good headline in itself is a good piece of brief news. Good headlines are those which are concise, expressive, and attractive. The function of headlines: 1. Summarize the news content 2. Beautify the layout (编排, 版面) of  the newspaper Headlines condense the most important contents of the news or news that is mostly worth our attention. Headlines serve as an ideal guide to readers. 1.61 million couples break up in 2004 (China) CHINA DAILY (Mar.2, 2004) Putting fear in the picture (Hong Kong ) EXPRESS EXTRA (Aug.23,1995) Evidence grows of slowing recovery (UK) THE TIMES (Feb, 16,1995) The Characteristics of Newspaper Headlines from aspects of words, grammar and rhetorical devices 1. words 1) Acronym and Shortened words 2) colloquial and conversational words 3) Midget words are preferred. b. PM to see MPs over big factory closures ( The Times, 1981) PM= Prime Minister MPs= Members of Parliament 首相会见下议院议员商讨大工厂停闭问题 1.1 Acronyms 缩写词 a. World Bank, IMF— Do They Help  Or Hurt Third World IMF= International Monetary Fund （联合国）国际货币基金组织 c. QE2 may be sub’s target (South China Morning Post, 1982) QE2= Queen Elizabeth II;  here is the name of an ocean liner;  sub= submarine d. NATO to Seek New Secretary General NATO: North Atlantic Treaty Organization 北约寻求新任秘书长 “伊丽莎白二世女王号”可能遭潜艇攻击 1.1 Acronyms 缩写词 e. ROMANIA AND BULGARIA EU may drop need for visas Citizens of Romania and Bulgaria would no longer have to apply for visa to visit European Union countries under proposals recommended yesterday by the Europe