商务英语课件Topic Three Business Negotiations-Counter Offer nd Declining a.pptVIP

Topic Three Business Negotiations-Counter Offer and Declining a Counter Offer (贸易谈判-还盘和反还盘) Teaching Procedures 1) Introduction 2) Useful Sentences 3) Sample letters 4) Situational Conversation 5) Exercises Introduction Counter-offer means the refusal of an offer. A bid means that when the seller’s goods sells well or when the seller is unaware of the market situation and asks the buyer to offer first, so this offer made by the buyer is called bid. Business negotiation The seller, on the one hand, wants to sell at a high price and secure term of payment; the buyer, on the other hand, wants to buy at a low price and an earlier delivery date. So the seller’s quotation is often much higher than what the buyer has expected. In this case, if the seller and the buyer want to conclude a transaction, they must drive a hard bargain.(极力讨价还价) Useful Sentences 1) 我们至多只能再减价30英镑，这可真是最低了。 The best we can do will be a reduction of another 30 pounds. That’ll be definitely rock-bottom. 2）只要你把报价提高3%，还价有较好的机会获得考虑。 If only you raise your counter-offer by 3%, it will stand a better chance of（有完成某事的希望或机会） being considered. 3）你方还盘太低且没有根据，所以它不能作为进一步洽谈的基础。 Your counter-offer is too low and groundless, therefore it can’t serve as a basis for further negotiation. 事实尽然如此，我们没有理由解雇他。 E.g Such being the case, we have no grounds for dismissing him. 4）很遗憾，我们的价格和你方还盘之间的差距太大，所以恐怕我方不能接受你方还盘。 I regret the difference between our price and your counter-offer is too wide/great, so it’s impossible for us to entertain your counter-bid. 5）我们已经研究了你方对小麦的报价，觉得不符合现行价格水平。 We’ve studied your offer for wheat and find it out of line with the prevailing market level. at a level of $120 per ton 按每吨120美元的价格出售 6)你方的出价与目前市场现行价格不一致。 Your bid is obviously out of line with the price ruling in the present market. 请尽量在你处将价格降到我方的水平。 Please do the best you can at your end (on your side/in your place) to cut your price to our level. on the high/low side 价格偏高/低 7) 你们邻国的客户正在按我方所报的价格大量购进。 Other buyers in your neighborin