个人理财规划研究-工商管理专业论文.docx

摘要关 摘要 关键词：理财规划；理财产品；理财机构； II Abst Abstract PAGE PAGE VI Abstract In todays China, rapid economic development, residents wealth has increased. Along with the increase of residents of the distribution of wealth, the objective need for residents of the management and planning of their wealth, so as to realize the value of life service. In this paper, through the analysis of all kinds of financial products and the market situation of China financial market on the face, summarize the Chinese financial planning problems, prospects the future development direction of financial planning. Make analysis and Discussion on the current situation and deficiency of all kinds of financial products, in todays society, put forward some views on the key points and investment products in the choice of financial planning. And the emergence of the new economy to the traditional personal financial planning and the impact of the changes brought about by the in-depth analysis. When the bank financial institutions as the traditional should be how to face to face new financing pattern appears, how to survive and make a detailed analysis of the problem to occupy a greater market etc.. This paper also through a family to achieve specific goals of financial planning, based on customers value orientation and behavior characteristics, analysis and the whole family financial situation, selection of calculation and investment products, discussed a set of financial planning process, and through the case of successful planning, so that readers can key points of financial planning in the understanding, and further understanding of financial planning existence significanceand profound influence. Personal financial planning is a planning and appear as with customer life planning. It is designed for customers to achieve their goals in life with financial freedom. It uses the knowledge and method of economics, accounting and investment subject to analysis the customer economic conditions, for the custo