浅析九江同辉轻工业有限公司企业文化的缺陷及解决对策.doc

浅析九江同辉轻工业有限公司企业文化的缺陷及解决对策 ［ ］在当今社会，企业文化对于整个企业的良性运营起着潜移默化的助推作用，很多 屮小型企业也在积极营造和构建自己独具特色的企业文化，通过培养自己的创新意识对 本企业文化进行创新性构建，提高自己在市场上的竞争力。企业文化的建设对于一个成 长屮的企业來说意义重大，既可以打造企业的品牌效应，又可以让一切人才和知识因素 充分涌流，丰富企、||＜的管理模式和管理水平，实现企业自身的可持续发展。本文以九江 同辉轻工业有限公司为研究对象，首先介绍企业文化的相关理论，包括概念和企业文化 对企业的具体作用，其次在对九江同辉轻工业有限公司介绍的基础上，提出了该公同企 业文化存在的问题及原因，最后就九江同辉轻工业有限公司的企业文化构建提出了针对 性的解决对策。 ［关键词］九江同辉轻工业企业文化问题对策 [Abstract]In modern society, enterprise culture plays a quite impellent role for companies to stay in business. Many small and median-sized enterprise are actively creating and building their own special enterprise culture. They are trying to improve their market competitive by developing the creativity of the enterprise culture. The construction of enterprise culture is very important for a developing company. It not only can creat the brand effect of enterprise but also can make knowledge and talent factors gathered. Management models can be rich and management levels can be improved. Companies can accomplish their dreams of sustainable development. The paper takes Jiujiang Tonghui light Industrial Company as a research subject. Firstly，it introduce relevant theories of enterprise culture, including concepts and specific roles of enterprise culture. Secondly, on the base of the intrduction of Jiujiang Tonghui light Industrial Company，it mentions the problems that the company has and reasons why it has such problems. Finally，it comes up with target strategies to building enterprise culture for Jiujiang Tonghui light Industrial Company. [Keywords]Jiujiang Tonghui light industry; enterprise culture; problem; strategy 目录 摘 要 错误!未定义书签。 TOC \o 1-5 \h \z HYPERLINK \l bookmark1 \o Current Document \h 目录 III HYPERLINK \l bookmark2 \o Current Document \h 第一章绪论 1 HYPERLINK \l bookmark3 \o Current Document \h 1.1 研究背景和意义 1 HYPERLINK \l bookmark4 \o Current Document \h 1.2文献综述 1 HYPERLINK \l bookmark5 \o Current Document \h 1.3研究内容和方法 2 HYPERLINK \l bookmark6 \o Current Document \h 第二章相关理论综述 3 HYPERLINK \l