包装设计课程.ppt

PACKAGING Packaging is for goods and services it is not general goods containers Packaging of goods accessories, is an important means to realize the value of goods and use DESIGN INTRODUCTION Packaging design and the status quo in ChinaBelongs to teaching all of Product Information 包装设计概论 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. What is packaging design 什么是包装设计 包装设计是以商品的保护、使用、促销为目的，将科学的、社会的、艺术的、心理的诸要素综合起来的专业设计学科。 其内容主要有容器造型设计、结构设计、包装设计等。 1 of 2 Packaging design and the status quo in ChinaBelongs to teaching all of Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 2 of 3 Packaging Design and Introduction 包装设计与概论 Packaging design and the status quo in ChinaBelongs to teaching all of 包装起源 Packaging origin 包装的作用 PackageOfEffect 包装分类 Packaging Category 商业包装设计 Commercial packaging design Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 3 of 4 自人类从穴居时代，就利用兽皮和果壳等来储存食物，而形成了包装之雏形，此时期包装之素材大都采自大自然的材料 The origin of the packaging 包装的起源 From the caveman era of the human skins and Shell to store food, and the formation of the embryonic form of packaging, the packaging material of this period are mostly collected from natural materials 人类从自然物中获取原始村料作为成装，保护物体 Packaging design and the status quo in ChinaBelongs to teaching all of Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 4 of 5 The origin of the packaging 包装的起源-型态发展 Packaging design and the status quo in ChinaBelongs to teaching all of Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 5 of 6 保护功能，也是包装最基本的功能，即使商品不受各种外力的损坏。一件商品，要经多次流通，才能走进商场或其它场所，最终到消费者手中，这期间，需要经过装卸、运输、库存、陈列、销售等环节。在储运过程中，很多外因，如撞击、潮湿、光线、气体、细菌……等因素，都会威胁到商品的安全。 保护功能 Packaging design and the status quo in ChinaBel