电子商务论文-我国高校电子商务专业人才培养问题及对策.docVIP

PAGE PAGE PAGE II PAGE I 摘 要 　　电子商务专业是顺应我国在向新型工业化转型的过程中对大批高素质高技能专门人才的需求而设立的专业, 电子商务作为新兴专业, 其迅速发展成为我国社会经济增长的一个热点, 这既是前所未有的机遇, 也是极为严峻的挑战。然而,目前许多电子商务专业学生毕业后却难以找到对口的企业和岗位。其中人才在电子商务的发展中起决定性作用。人才培养中存在的问题, 高等院校只有把握社会需求, 才能培养出企业需要的人才, 为社会提供大量掌握现代信息技术、掌握现代商贸理论与实务的复合型人才, 促进我国电子商务发展。 本文分析了我国高校特别是高职院校在电子商务专业人才培养中所存在的问题,并从专业设置、课程改革、案例教学与师资力量建设等方面提出了高校的培养电子商务人才的策略。 关键词：高等院校; 电子商务; 人才培养; 问题; 对策 Abstract E-commerce specialty is set up for t he needs of a great amount of professional talents with higher quality and skill adaptation to the process of Chinaps indust rialized transition. E-commerce, as a new major, becomes the focus of Chinese social economic growth due to its quick development, and this is an unp recedented opportunity and at the same time brings a severe challenge. However , it is very hard for most of t he graduates of E-commerce specialty to find corresponding instit utions and jobs at present . But personnel p lay a decisive role in the development of E-commerce. In order to solve the problems in culturing qualified personnel, we are required to analyze the social demands, which can train the personnel demanded by the enterp rises, providing the societywith enormous compound personnel grasp ing modern information technology and modern commerce and trade theory and practice and promoting the E-commerce, development of China. The paper analyzes existing problems in E-commerce specialty talent s fostering of higher vocational colleges and put forward countermeasures of classification , the coursed, case teaching and teachers, etc. Key words: Colleges and universities; E- commerce; Personnel cultivation; Issue; Countermeasure 目 录 TOC \o 1-3 \h \z \u HYPERLINK \l _Toc249892865 1 绪论 PAGEREF _Toc249892865 \h 1 HYPERLINK \l _Toc249892866 1.1 选题意义 PAGEREF _Toc249892866 \h 1 HYPERLINK \l _Toc249892867 1.2 国内外研究现状 PAGEREF _Toc249892867 \h 1 HYPERLINK \l _Toc249892868 1.3 主要内容 PAGEREF _Toc249892868 \h 2 HYPERLINK \l _Toc249892869 2 我国电子商务专业的现状及人才