计划行为还是理性行为？上海居民近城游憩行为研究.pdfVIP

人文地理 2017年第6期总第158期 文章编号:1003-2398(2017)06-0137-09 DOI:10.13959/j.issn. 1003-2398.2017.06.017 计划行为还是理性行为？上海居民近城游憩行为研究 1 2 1 党 宁 ，吴必虎 ，张雯霞 （1.华东师范大学经济与管理学部，上海200241 ；2.北京大学城市与环境学院旅游研究与规划中心，北京100871） PLANNEDPLANNED BEHAVIORBEHAVIOR OROR REASONEDREASONED ACTIONACTION ？？THETHE STUDYSTUDY ONON SHANGHAISHANGHAI RESIDENTSRESIDENTS SUBURBANSUBURBAN RECREATIONRECREATION BEHAVIORSBEHAVIORS 1 2 1 DANG Ning , WU Bi-hu , ZHANG Wen-xia （1.Faculty ofEconomicsandManagement,EastChinaNormalUniversity,Shanghai200241,China; 2.CenterforRecreationandTourismResearch,CollegeofUrbanandEnvironmentalSciences, Peking University,Beijing 100871,China） Abstract:Abstract: With the rapid development of economy in China and the increasing demands for recreation, it has been a popular life style and new normal for urban residents to spend their weekends and holidays for recre- ation at suburbs areas, which was named ReBAC (Recreational Belt around Cities) by previous literatures. Based on the classic TRA and TPB models and taking Shanghai as example, this study attempted to con- struct a theoretical model of urban residents recreation behaviors at suburban area in China, and to test the applicability of TRA and TPB models both in the context of China mainland and for the short-haul recre- ation. 317 Shanghai residents who had recreation behaviors in the past year were surveyed, and Mplus 7.4 software was used to construct a structural equation model to explore relations among residents attitude, sub- jective norm, and perceived behavioral control tow