华南理工大学企业战略管理英文课件Chapter 3 Analysis of the strategic situation- Internal Environment.pptVIP

Chapter 3 Analysis of the strategic situation: Internal Environment Manli Huang School of Business Administration, Research Center of Chinese Strategic Management, SCUT Based on MBV, formulate strategic intent or mission by establishing and using core competencies What the Firm Can Do? Chapter 3 Internal Environment Resources, Capabilities and Core Competencies What the Firm Might Do? Chapter 2 External Environment Five Forces Analysis Section1: Composition and Analysis of Internal Environment Value Chain Analysis Resources * Tangible * Intangible Capabilities Teams of Resources Sou