绵阳市XX公司房地产开发项目投资决策研究-工商管理专业毕业论文.docxVIP

第 PAGE 第 PAGE IV页 西南科技大学硕士研究生学位论文 第 PAGE 第 PAGE III页 西南科技大学硕士研究生学位论文 Abstract The real estate industry as a pillar industry of Chinas economic development has made remarkable achievements. At present, the development of the real estate industry appeared temporary slowdown, which is affected by the national macro economic policy. This put forward higher requirements to the real estate developers for scientific decision-making and select good investment income project. Especially in some land development project, which came form the use right of state-owned land sold by auction. To construct a scientific and reasonable method used in the real estate development project investment decision, obtains the development project under a controlled land costs, have important practical significance. Firstly, the feasibility research of the real estate development project is the basis of investment decision. Through the feasibility study, with market research and the macro economic data support, to provide comprehensive project required data and information, a preliminary to distinguish whether the project is feasible. Through the project sensitivity analysis, we can grasp the control of key projects in the development process, so as to prevent the risk of project development. Secondly, more in line with the actual situation of state-owned construction land use rights auction. Through the analysis of examples, demonstrates the auction at the mutex type project of land at the same time circumstances, to relying solely on the project feasibility study is usually not scientific decision. We need to set up the project’s land cost is the highest price. Ensure that select the better project land of investment income. The exclusive development project is common, this paper presents the selection of project and investment decision suggestions. In this paper, two cases of mutually exclusive projects to the real auction transferring land development as the research object