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Are Selling, General, and Administrative Costs “Sticky”?
Mark C. Anderson
Rajiv D. Banker*
Surya Janakiraman
School of Management
The University of Texas at Dallas
October 24, 2000
*Corresponding author.
Rajiv D. Banker
School of Management, JO 43
The University of Texas at Dallas
Richardson, TX 75083-0688
Tel: (972) 883-4185; fax: (972) 883-6811
E-mail address: rbanker@utdallas.edu
Helpful comments from seminar participants at the University of Arizona, the University of
Southern California, the University of Texas at Austin, the University of Texas at Dallas,
and the annual conferences of the European Accounting Association in Munich (2000) and
the American Accounting Association in Philadelphia (2000) are gratefully acknowledged.
Are Selling, General, and Administrative Costs “Sticky”?
Abstract
A fundamental assumption in cost accounting is that the magnitude of a change in
costs is the same for an equivalent magnitude of either an increase or a decrease in activity
volume. In this study, we investigate whether costs are “sticky” – increase more with an
activity increase than they decrease with an equivalent activity decrease. We find, for
7,629 firms over 20 years, that SGA costs increase on average at a rate of 0.55% per 1%
increase in sales but decrease only 0.35% per 1% decrease in sales. We describe a model
of cost behavior in which sticky costs may occur because managers deliberately adjust the
resources committed to an activity.
1. Introduction
1
Understanding cost behavior is essential to cost and management accounting.
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