铂锐汽车竞品07年户外投放分析解析资料.pptVIP

Roland Berger Strategy Consultants 中国手机市场品牌研究 Key Competitive OOH Media Review  2007/1-6 2007/7-9 概要 重点竞争品牌户外媒体分析 蒙迪欧、雅阁、凯美瑞、锐志、马自达6及领驭投放费用比较 （2007/1-6 2007/7-9） 户外媒体投放费用比较 户外周期性投放比较 重点城市户外投放费用比较 户外媒体投放比较 蒙迪欧每月户外投放费用情况 雅阁每月户外投放费用情况 凯美瑞每月户外投放费用情况 锐志每月户外投放费用情况 马自达6每月户外投放费用情况 领驭每月户外投放费用情况 重点10城市投放费用情况 （北京、上海、广州、深圳、杭州、济南、青岛、南京、苏州、成都） 详细媒体每月投放费用概要 各城市重点媒体照片 户外媒体投放费用比较 重点城市户外投放费用比较– 07.1-6 07.7-9 户外媒体投放比较– 07.1-6 07.7-9 蒙迪欧每月户外投放费用情况 雅阁每月户外投放费用情况 凯美瑞每月户外投放费用情况 锐志每月户外投放费用情况 马自达6每月户外投放费用情况 领驭每月户外投放费用情况 Media by market –蒙迪欧 Media by market – 蒙迪欧(北京) Media by market – 蒙迪欧(北京) Media by market – 蒙迪欧(上海) Media by market – 蒙迪欧(上海) Media by market – 蒙迪欧(广州) Media by market – 蒙迪欧(广州) Media by market – 蒙迪欧(深圳) Media by market – 蒙迪欧(深圳) Media by market – 蒙迪欧(杭州) Media by market – 蒙迪欧(杭州) Media by market – 雅阁 Media by market – 雅阁(北京) Media by market – 雅阁(北京) Media by market – 雅阁(广州) Media by market – 雅阁(广州) Media by market – 雅阁(深圳) Media by market – 雅阁(深圳) Media by market – 雅阁(杭州) Media by market – 雅阁(杭州) Media by market – 雅阁(青岛) Media by market – 雅阁(青岛) Media by market – 雅阁(南京) Media by market – 雅阁(南京) Media by market – 雅阁(成都) Media by market – 雅阁(成都) Media by market – 凯美瑞 Media by market – 凯美瑞(北京) Media by market – 凯美瑞(北京) Media by market – 凯美瑞(广州) Media by market – 凯美瑞(广州) Media by market – 凯美瑞(杭州) Media by market – 凯美瑞(杭州) Media by market – 凯美瑞(南京) Media by market – 凯美瑞(南京) Media by market – 锐志 Media by market – 锐志(北京) Media by market – 锐志(北京) Media by market – 锐志(上海) Media by market – 锐志(上海) Media by market – 锐志(广州) Media by market – 锐志(广州) Media by market – 锐志(深圳) Media by market – 锐志(深圳) Media by market – 锐志(济南) Media by market – 锐志(济南) Media by market – 锐志(青岛) Media by market – 锐志(青岛) Media by market – 锐志(苏州) Media by market – 锐志(苏州) Media by market – 马自达6 Media by market – 马自达6(北京) Media by market – 马自达6(北京) Media by market – 马自达6(上海) Media by market – 马自达6(上海) Media by market – 马自达6(广州) Media by market – 马自达6(广州) Media by market – 马自达6(深圳) Media by market – 马自达6(深圳) Me