外研版高中英语选修阅读教程（学生用书）Unit2BrandNames—thePriceforBeingCool.ppt

Unit 2 Brand Names—the Price for Being Cool? 1 Preparing to read 1.Think of five ads you are familiar with. Discuss how you feel about them. You can use the following words and expressions: clothing, product, status, expensive, teenager, entertainment, fashion , label, designer, marketing strategy, history, common sense 2 Reading for main ideas 2.Check the true statements. （1）The passage is written by an older person. （2）The writer says that teenagers love shopping. （3）Some of the writers friends spend too much money on things with brand names. （4）Young people buy designer names because they know they will look good in them. （5）As a child the writer was too poor to wear brand names. （6）Now that the writer is older, designer labels are very important to her. 3 Dealing with unfamiliar Words and phrases 3.Choose the best answers. （1）A corporation is_____. (a)a school (b)an office (c)a lawyer (d)a large business company （2）If you are obsessed with something, you _____. (a)think about it a lot (b)dislike it (c)avoid it (d)are quite interested in it （3）If you have common sense, you _____. (a)don’t do stupid things (b)are clever (c)think a lot (d)have a bank account （4）If you are influenced by something, you are _____ it. (a)used by (b)interested in (c)bored by (d)persuaded by （5）Youth culture means_____. (a)fashion (b)beauty (c)the ideas and behaviour of young people (d)clothes for young people （6）When you desire something, you_____. (a)laugh at it (b)dislike it (c)want it very much (d)try to understand it （7）To get your hands on something means to _____ it. (a)find (b)use (c)sell (d)look at （8）If you grow out of something, you_____. (a)only do something occasionally (b)stop doing something as you get older (c)stop liking something (d)aren’t able to do something （9）If you are ashamed, you feel _____ about something you have done. (a)good (b)bad (c)worried (d)pleased （10）If you stick to something, you _____ it. (a)think about (b)write about (c)co