traderjoes-案例例子分析解析-mba资料教材.pptVIP

— * — Part 2 企业管理： 务实、尊重、成长 内部环境分析-企业管理 1、支付高出行业的薪酬：Part-time，$12 per hour；Full-time，$50000 per year；Store captains，$100000 per year. 2、健全的福利政策：退休、健康福利、商品折扣（10% discount） 薪酬福利 人才培养理念 Organization’s seven core values： integrity；we are a product driven company；at Trader Joe’s we create WOW customer experience every day；no bureaucracy；we are a national chain of neighborhood grocery stores；KAIZEN！The store is our brand 价值观 Expected employees to be generalists，not specialists。 Crewmembers learned how to do every job in the store。 The company promoted from within whenever possible。 — * — 战略分析 P