2018北美技术内容营销趋势（英文版）.pptxVIP

TECHNOLOGY2018CONTENT MARKETINGBENCHMARKS,BUDGETS,ANDTRENDS—NORTHAMERICATABLE OF CONTENTS193WelcomeContent Creation Distribution29 Goals Metrics34 Budgets Spending45This Year’s Technology Content MarketingTop Performers At-A-GlanceUsage Team Organization3738Methodology DemographicsAbout10 Commitment Overall Success16 Content Marketing Strategy Technologies 2WELCOMEGreetingsTechnologyMarketers,WelcometoourannualTechnologyContentMarketing:Benchmarks,Budgets,andTrends—NorthAmericareport.I’mpleasedtoannouncethepercentageoftechnologymarketersthatreportedhighlevelsofoverallcontentmarketingsuc