毕业论文·设计《石狮服装业面临挑战的对策分析》.docVIP

【摘 要】石狮市是中国纺织服装主要的生产基地和集散地，素有“有街无处不经商，铺天盖地万式装”的美誉。纺织服装业作为石狮工业经济的重要支柱产业，在经过二十多年的发展，已形成了一个配套齐全、独立完整的服装产业体系。于2002年荣获“中国服装休闲名城”的称号，随后其下辖蚶江、灵秀、宝盖三镇和凤里街道办事处分别被命名为“中国西裤名镇”、“中国运动休闲服装名镇”、“中国辅料名镇”和“中国童装名镇”，本文通过对石狮服装业的发展现状，分析石狮服装业面临的挑战，寻求石狮服装业发展的对策，并希望能够以此来提升石狮服装业的竞争力，促进石狮服装业的不断发展和完善。 【关键词】石狮；服装业；竞争力 Abstract Shishi city is the main production base of Chinese textile clothing and distributing,Known as Street ubiquitous in business, overwhelming variety of clothing reputation.Textile and garment industry as an important pillar industry of the Shishi industrial economy.After 20 years of development, it has formed a complete, independent and complete garment industry system.In 2002 won the title of Chinas Leisure Clothing City .Then its under the jurisdiction of Hanjiang, Lingxiu, Baogai town and Fung Lane Street offices were named as Chinese Trousers Town, Chinas Sports And Leisure Apparel Town, Chinese Auxiliary Materials Town and Chinese Childrens Clothing Town.This article through the development status of Shishi clothing industry,Analysis facing the challenge of Shishi clothing industry,Seek the countermeasure for the development of Shishi clothing industry,And hope to be able to enhance the competitiveness of Shishi clothing industry,The continuous development and improve the promotion of Shishi clothing industry. Key words Shishi Clothing Clothing industry Migrant workers Competitiveness 目录 TOC \o 1-3 \h \z \u 27683 引言 5 7269 1、石狮服装业的发展历程 5 16989 1.1、萌芽：繁华源于“估衣摊” 5 27309 1.2、过渡：摒弃模仿创品牌 6 10177 1.3、发展：自主创新领时尚 7 105 2、石狮服装业的发展现状 9 28915 3、石狮服装业面临的挑战及原因 10 28994 3.1、劳动力短缺问题 10 30275 3.2、管理观念以及制度落后 11 8806 3.3、行业内恶性竞争，国际采购商压价 12 17855 3.4、产业综合竞争力较低 13 6363 3.5、石狮服装业的技术装备总体水平偏低，与世界水平差距较大 14 2747 4、石狮服装业面临挑战的对策分析 14 19308 4.1、对石狮目前纺织服装业缺工人的现状，政府和企业都要有所作为。 14 32409 4.2、鼓励家族企业制度创新 15 7365 4.3、建立对外产业政策及对外经贸机构以规范企业出口行为 15 5338 4.4、推进品牌建设，提升产品竞争力 16 1985 4.5、提高产业技术水平，促进行业关键性技术的进步 17 25796 参考文献 18 5892 致谢 18 引言 在中国的服装行业中，素有“北大连、南石狮”的美誉