公司战略面对不断变化全球竞争环境.ppt

公司战略:面对不断变化的全球竞争环境  Globalization All Firms Must Now Compete in a Global Competitive andscape Which Is Rapidly Changin 所有的公司现在都必须在快速变化的全球竞争环境中展开竞争 Effects of Value of Shanghai Stock Exchange on the U.s Stock exchange and vice versa 上海证交所的市值对美国证交所的影响以及后者对前者的影响 Currency Value Changes(e.g, U.S. Dollar) 币值的变化(如美元) Boeing lost contract to airbus 波音在合同竞争中输给了空中客车  Globallization World Competitiveness Index List of Top 10 Countries Has Been Relatively Stable(2007-2008): U.S., Switzerland Denmark, Sweden, Germany, Finland, Singapore, Japan, U.K. and The Netherlands 世界竞争指数排名前十的国家一直相对稳定(2007-2008):美国 瑞士、丹麦、瑞典、德国、芬兰、新加坡、日本、英国和荷兰 However, BRIC Countries(Brazil, Russia, India China) Have Increased their rankings in Recent Years 不过,近几年金砖四国(巴西、俄罗斯、印度和中国)排名有所上升。  Changing Global conomy Much of the World's Recent Economic Growth Has Come from a Few Emerging Economy Countries(e. g, BRICs) 最近几年世界经济增长的大部分来自几个新兴经济国家(如金砖四国) Other Countries Have Potential to Contribute as Well (Argentina, Ch Saudi Arabia, United Arab Emirates) 其他国家也有潜力促进世界经济增长(阿根廷、智利、沙特、阿联酋)  Changing Global conomy China中国 World's Factory -Excels in Manufacturing 世界工厂”一擅长制造业; 13th Largest Source of Outward FDI and the Largest Recipient of FDI among Emerging Economies 在新兴经济体中,中国对外直接投资居第13位,吸引直接投资居第一位; Has $1. 2 Trillion in Foreign Reserves ·拥有12万亿外汇储备; It Consumes 32% of Rice Production 47% of cement Production and 35% of Steel Production in the World ·消耗世界大米产量的32%、水泥产量的47%、钢铁产量的35%