化工产业数据化推动B2B供应链优化.pdf

摩贝化学品电商综合服务平台 化工产业数据化推动B2B供应链优化 Chemical Industry Digitalization Improve Supply Chain Optimization 常东亮 Dr. CHANG Dongliang 中国 ，上海 Shanghai, 2017/7/6 5大化工行业趋势 5 Maj or Trends Observed In Chemical Industry 化工行业正引领并解决人类已经看到的一些最大的全球挑战 The chemical industry takes a leading position to solve some of the largest global challenges humans have been seen • 消费者对可持续性产品不断增长的兴趣 ，成为推动制造商生产可持续的产品和改进流程的持续动力 Increased consumer interest in sustainable goods, providing manufacturers with incentives to improve sustainability of their products and processes • 引领可持续发展的公司往往具有更高的创新成功率 ，这是由于更高的领导层承诺和更广泛价值链协作 Companies that are leading the sustainability development tend to have higher innovation success rates, due to higher leadership commitment and extended value chain collaboration • 提高运营效率成为解决可持续发展的最重要因素 ，其次是监管和业务 目标的一致性 Improving operational efficiency becoming the most important to address sustainability, followed by regulation and business goal alignment • 更可持续的化工生产和产品概念越来越强化 ，涉及广泛的利益相关者 （公司、管理部门、科学界 和环保协会等 ） Concept of sustainable chemistry is becoming increasingly strengthened, involving a wide range of stakeholders (corporations, public authorities, scientific community and environmental advocate associations • 中国公司以前更注重扩大生产规模进入更多新的本地和海外市场 ，如今 ，应本地和全球市场对更可持续 产品的需求将进一步推进产品品质提升和整体流程改进 Chinese companies’ primary focus is to increase scale of operations, and entering new local and overseas markets. However, increasing sustainability inquiries from local and overseas markets may trigger greater commitment to improve the products and processes 数据来源 ：KPMG, 毕马威全球战略集团 ，2017 中国化工行业流通领域面临的挑战和电商机会 China Chemical Industry Challenges and E-commerce Innovation Opportunities 电商综合服