LEXUS车主专享汽车杂志.pptxVIP

;;;;;;; 廣告效益直接反應消費行為 Ad Effectiveness Directly Reflected in Consumer Behavior 相對於高級車種當中， LEXUS的女性車主佔了極高的比例，而車主多為 擁有社經地位並具有消費能力的族群，所以廣告效益不但能夠落實到消費行為 之外，商品也能直指高收入女性的消費市場。 Nowadays, one will find that among luxury cars, a large percentage of the owners are females, a consumer group with social status and spending power. So advertisements not only directly lead to consumer spending, but can also be targeted at the market of high-income females. ;;;;1??有时候读书是一种巧妙地避开思考的方法。六月-20六月-20Saturday, June 06, 2020 2、阅读一切好书如同和过去最杰出的人谈话。10:38:1410:38:1410:386/6/2020 10:38:14 AM 3、越是没有本领的就越加