贝恩行业分析-互联网影响-PointofView.pptxVIP

bcPoint of View Authors:Heidi Locke SimonLangston JonesJeffrey KuoReviewers:David SandersonEmma GrayAaron CherisCreated: June 1999OverviewExecutives across the board are posing four fundamental questions:What impact is the Internet having?How will the Internet affect my business?What should we be doing to respond?What are the keys to success?Bain’s Point of ViewAgendaInternet Impact DetailBusiness Impact DetailResponse AlternativesKey Success Factors Defining characteristics of the Internet create a truly unique user experienceUbiquitous reachDramatically lower cost interactionComplete, symme