Unit 8 商务英语Business Writing商务英语.pdf

Unit 8 Business Writing Principles of Business Writing  1) The first principle is completeness.  2 ）The second principle is clearness.  3 ）The third principle is conciseness.  4) The fourth principle is correctness.  5) The last principle is courtesy. Addressing Envelopes  Writing envelopes correctly is very important. Names and addresses must be carefully typed; otherwise, the letter and the information it contains may not reach its destination.  Envelope contain two types of information: essential and optional Addressing Envelopes Addressing Envelopes: Note  Street number precedes street name.  Name of country is included only if necessary.  If you don’t know the name of the addressee, use the name of the business organization.  On envelopes the forms Mr., Mrs., Miss and Ms. Do not precede the addressee’s name. Addressing Envelopes The Layout of Letters Essential Parts of Letters  1 Letterhead 信头  2 Date 日期  3 Inside company name and address 封内行名和地址  4 Salutation 称呼  5 Letter body 正文  A Opening Sentences 开头语  B Message 主体部分  C Closing Sentences 结尾语  6 Complimentary close 敬意结尾  7 Signature 签名 Letterhead Shanghai Textiles Import Export Corporation 620 Gubei Road, Shanghai 200336, China Tel: (021) Fax: (021) Reference number  Our Ref: 351/10587  Your Ref: SH 951 Date  British style: 1 September 2015  American style: September 1, 2015  Chinese style: 2015 / 0