微观经济学教学课件：Ch08A-Marginal Utility and Indifference Curves.pptVIP

After studying this chapter you will be able to Explain the connection between utility and indifference curves Explain why maximizing utility is the same as choosing the best affordable point Explain why utility exists Two Ways of Describing Preferences The marginal utility model describes preferences by using the concept of utility. The indifference curve model describes preferences by using the concepts of preference and indifference. Figure A8.1 on the next slide illustrates the connection between these two ways of describing preferences. Two Ways of Describing Preferences In part (a), you